Su Quek's Resume
Seasoned UX leader with 18+ years of experience crafting compelling consumer experiences and a proven ability to take products from zero to one. Passionate about enhancing organizational effectiveness through improved communication, coordination, and collaboration.
Key Accomplishments
- Led successful design reviews with Jeff Bezos and secured executive buy-in for initiatives like Amazon CloudPlayer and Synchronized Lyrics.
- Led UX for Amazon Music's discovery, purchasing and playback experience across web, mobile, TV and automotive, allowing users to enjoy music anytime, anywhere.
- Designed the Shutterfly product creation platform for Photo Books, Cards and Calendars, contributing 12 patents for image collages and personalized product creation.
- Built Care.com's Hummingbird Design System in 4.5 months, achieving 100% adoption in 16 months, improving design consistency and development efficiency.
- Scaled Care.com's design team from 4 to 20 in two years and establishing a research-driven, customer-centric culture.
- Streamlined b8ta's Partner Onboarding, reducing time-to-shelf from 32 to 15 days, increasing completion rate from 72% to 93%, and cutting partner support calls by 54%.
Skills & Expertise
LEADERSHIP & MANAGEMENT
- Demonstrated success in cultivating collaborative relationships with Product Management, Engineering, and Marketing teams.
- Proficient in translating business requirements, data analytics, and user insights into scalable, user-centered solutions.
- Proven ability to recruit, mentor, and inspire designers while fostering a thriving design culture across the organization.
- Well-versed in software/application development processes, including Agile/Scrum methodologies, from concept to launch.
DESIGN & INNOVATION
- Proven ability to think creatively and deliver elegant solutions to complex interaction challenges.
- Skilled in leading branding workshops to establish brand values and develop branding guidelines and design systems.
- Experienced in conducting qualitative and quantitative user research, creating personas, user journeys, and empathy maps.
- Expert in communicating designs through task flows, wireframes, mock-ups, detailed specifications, and interactive prototypes.
- Experienced in supporting localization requirements. Launched products in 14 countries and 8 languages.
- Expert in Figma, Photoshop. Proficient in HTML/CSS/Javascript.
Professional Experience
Principal Designer
- Provide strategic UX consulting for startups and enterprises across finance, collectibles, construction, and emerging technologies.
- Lead design thinking workshops, brand strategy sessions, and product UX initiatives to drive innovation and business growth.
Director of Product Design
HOVER creates accurately-measured, customizable 3D models of homes from smartphone photos.
- Led UX for photo capture experience, enabling accurate 3D home modeling for construction estimates and visualization.
- Established research processes that reduced testing cycles, improved decision-making, and accelerated time-to-market.
Director of Design & Research
Care.com is the largest online destination for finding and managing family care.
- Unified Care's Enterprise & Consumer UX, ensuring a consistent brand experience across product lines.
- Launched Hummingbird Design System in 4.5 months, achieving 100% adoption in 16 months, driving design consistency and development efficiency.
- Built a UX Research program from scratch, providing data-driven insights for key product decisions.
- Scaled design team from 4 to 20 in 2 years, evolving the org to a strategic, research-driven function.
Principal Designer
RedMart is the leading online supermarket and delivery service in Singapore.
- Designed RedMart's next generation grocery ordering experience, enabling seamless multi-vendor shopping and flexible delivery options within a unified cart.
VP of Experience Design
b8ta was a retail-as-a-service platform with retail stores for discovering, trying and buying the latest consumer electronic and home products.
- Streamlined partner onboarding process, reducing time-to-shelf from 32 to 15 days, increasing completion rates from 72% to 93%, and cutting partner support calls by 54%, saving ~$50K annually.
- Led UX for all digital experiences—from b8ta.com to in-store tablets and employee applications—while establishing brand guidelines through collaborative workshops.
Head of Design
hello is a social network that connects you with others who share your passions.
- Designed and launched the Hello social networking app (iOS 4.2★, Android 4.1★), localized for 12 countries and 4 languages.
- Established design tenets, branding, and visual guidelines and applied them to the hello application, hello.com, and marketing materials.
Design Manager & UX Lead
- Led successful design reviews with Jeff Bezos and secured executive buy-in for major initiatives like Amazon CloudPlayer and Synchronized Lyrics.
- Led UX for music discovery, purchasing, and playback across web, mobile, TV, and automotive.
- Established design processes ensuring visual and functional consistency across Amazon Music platforms.
- Launched localized versions in 6 international locales: United Kingdom, Germany, France, Spain, Italy, and Japan.
- Scaled the Amazon Music design team from 1 to 10 members.
Sr. Principal Designer
- Key contributor to Shutterfly's Intellectual Property portfolio with 12 patents for online photo book & calendar creation and the multi-destination ordering process.
- Designed Shutterfly's core product creation platform for all major products including Photo Books, calendars, and greeting cards.
Lead Designer & Engineering Manager
- Designed, built and launched Shutterfly's online photo printing service in <6 months.
- Founding designer/developer responsible for designing and building the core products and features.
Education
B.S. Computer Science, Applied & Computational MathematicsSan Jose State University